Cengage Group seeks a seasoned marketer to lead strategic demand generation efforts focused on institutional customers. The ideal candidate will have a bachelor's degree in marketing or business and at least 8 years of experience in demand generation. Candidates must demonstrate expertise in multi-channel campaigns and cross-functional collaboration, particularly with Sales and Product teams. The position is located in Anchorage, Alaska, offers a competitive pay range, and includes a discretionary bonus program.J-18808-Ljbffr