Job Details

Description

The part-time Marketing Coordinator will be responsible for assisting in the execution of marketing operations for the organization, promoting Comevos services to the Higher Education and Business/Enterprise markets, while increasing brand popularity on digital media platforms.

Primary Responsibilities

• Marketing Strategy: Collaborate with internal teams in the development of marketing strategies for new and existing products and services for prospective and current customers.
• Create and manage the marketing plan and budget based on the strategy.
• Marketing Campaign Development: Manage and execute the current Higher Education and Business/Enterprise marketing campaigns.
• Target new business and upsell opportunities.
• Conference And Event Management: Develop marketing materials for conferences, trade shows, and major events.
• Develop, maintain, and track event budgets.
• Responsible for event logistics and shipping of materials to event site.
• Manage Company Website: Provide new content, make updates, create new pages.
• Optimize existing pages to increase effectiveness of the website to drive visitors to action.
• Marketing Vendor Management: Engage with external vendors to create various marketing needs.
• Provide documentation and information needed to fulfill deliverables.
• Lead Generation: Develop and monitor A/B cold email lead generation.
• Nurture campaigns for new business opportunities.
• Advertising: Manage and optimize existing search advertising campaigns.
• Identify new channels to reach potential new business.
• Social Media: Create a plan and execute social media posts focused on building brand awareness and developing a community of Comevo supporters.
• Collateral Development: Work with our video team to create company videos to be used on our website, at events, and for marketing promotion.
• Research, write, and edit content for the company blog, newsletters, and other marketing collateral.
• Reporting And Analytics: Monitor and provide metrics to management team for various marketing initiatives.

Benefits

• Monthly Wellness benefit
• Matching Retirement plan
• Paid Sick Time
• Paid Holidays

Requirements

Qualifications & Skills

• Bachelors degree in marketing, journalism, public relations, business administration or relevant work experience.
• Minimum 1 3 years marketing /sales experience.
• Experience creating marketing campaigns, events, and strategies preferred.
• Experience with website content, online marketing, including social media and content marketing preferred.
• Must be detail oriented, with an eye for design.
• Must have advanced communication skills both written and verbal.
• Proficient using Microsoft PowerPoint, Excel, Word. HubSpot, graphic software, and cold email software experience a plus.
• Self-starter and comfortable working independently.
• Ability to quickly adapt to change.